A week of opportunity
As we look back on another successful Exporting is GREAT week, UKTI can be proud of what we have done to help small businesses see a world of opportunity. Last week, there were over 90 events, across the country, where …
New Exporters
Thank you for the gift!
In a previous blog I looked at the face-to-face relationships building process. Giving and receiving gifts can be a significant part of this. In many cultures it is customary to present gifts as part of the business relationship-building process. …
Your online shop window to the world
Posted by:
Sara Knowles, Posted on:
-
Categories:
e-Exporting, Export, Exporting is GREAT, New Exporters
Every communication touch point you have with your international buyers (and other stakeholders involved in your business development and sales process) conveys an impression about your brand. Your website is your shop window to the world. It's important that you …
Building a brand on trust – the business of relationships
Posted by:
Sara Knowles, Posted on:
-
Categories:
Export, Exporting is GREAT, Language and culture, New Exporters
My second blog on trust (if you missed the first one you can find it here) concentrates on business relationships. Trust is at the heart of building successful business relationships and relationship building requires slightly different approaches for different cultures. …
Building a brand on trust – the business of language
Posted by:
Sara Knowles, Posted on:
-
Categories:
Export, Exporting is GREAT, GREAT campaign, New Exporters
"If you speak to a man in a language he understands it goes to his head. But if you speak to a man in his own language it goes to his heart" Nelson Mandela Building an international brand requires …
Export Week - the incentive you need to grow
There aren’t many companies that don’t want to grow their businesses, but mention the word “export” and many smaller companies dismiss it as not something for them. Yet in many cases they are already exporting. Even the online retailer sending …
The seven habits of highly effective exporters
Exporters face many communication and leadership challenges, many of which are related to intercultural communication. When Stephen Covey wrote ‘The Seven Habits of Highly Effective People’ (first published in the 1989) he referred to basic principles of effective personal leadership. …
UK companies get the message in Export Week
UK companies are hearing the message – companies that export are more profitable, more productive, grow faster and are more likely to survive economic downturn than those that don't. This was UKTI’s message to companies last week as we held …
The transformative power of partnership
One of the parts I have loved about taking on this role as CEO of UK Trade & Investment has been discovering how many different partners we already work with. I had a strong sense we could do more for …
7 ways to engage more effectively with international buyers
Building relationships is essential to international sales, and an awareness of cultural considerations is hugely important when selling your products and services in international markets. What may be acceptable in the UK could deemed as inappropriate, insensitive or even offensive …