It began with an entertaining in-flight safety video, then it was unbelievable rumours around a hotel opening and ended with dreams of space travel. Just a typical fortnight engaging with the Virgin Group in the US. One of the most …
The large black SUV with the skull of a Longhorn strapped to the front dropped me outside Pappa's BBQ house for my breakfast tacos. Welcome to Texas. After turning up late due to terrible traffic I parked my rental car …
George Mackintosh, Chief Executive Officer of TestPlant from London, gives an insight to his company’s journey into international exporting with help from the UKTI London International Trade Team: I started TestPlant in 2008 with half a dozen very clever developers. …
A trip to the West Coast of connections and comparisons. First to San Francisco with the UKTI Interactive Mission, comprising 12 UK businesses with digital technologies at their core but ranging from games companies to audio social networks, AR to …
It’s somehow appropriate that the day I get back from SXSW, I wake to a piece on BBC Breakfast about an initiative to help musicians called the Music Matters Trustmark. It’s an initiative aimed at acting as a guide to …
Bikram Yoga, for those not familiar with forms of water torture, is a series of 26 yoga positions performed in a room heated to over 140 degrees F with extreme humidity. I’m sitting in our office in Delray Beach, Fl, …
The first leg of my US export adventure is almost over. The Kellogg School Marketing Master Class has really inspired me, and it’s worth taking some time to let the learning simmer and distill. But for now, it's time to shift …
We’ve been let out of the Kellogg building! I was beginning to think I would spend a week in Chicago and never see this incredible city. UKTI had arranged for all the marketing scholars to attend a champagne reception at …
Its been three days and I feel like I’ve been at the Kellogg Institute a month. I have fallen prey to the British Civil Servants’ art of the understatement. I was told it was intensive, advised to complete the reading …
This morning my email bing-bonged with an invitation to an East Midlands international trade seminar on, wait for it…"brand essence” – this really made me chuckle… So what’s brand essence then - a magical mist that’s carried on international trade …
