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https://ukti.blog.gov.uk/2014/12/24/ring-in-the-new-year-with-some-inspiring-ideas/

Ring in the new year with some inspiring ideas

Posted by: , Posted on: - Categories: Sweden

I am really looking forward to February! TEDxStockholm just announced that I will be a speaker at their 16 February 2015 event. This will be the biggest TEDx event ever organised in Stockholm, with 10+ speakers and over 400 attendees. The theme for the event is Differentia - which is all about differences and how we can use them for innovative and prosperous solutions.

I really believe in variety as a recipe for progress. In my job - promoting trade and investment - I continuously look for irregularity as it exposes opportunities. Trade is all about discrepancy. People want to buy things that are different - better, cheaper, with higher innovative content - or simply different from what they already have.

But trade is not only about commercial interests, it’s also about communication and understanding between people - maybe even a tool to promote peace.  So my talk is going to be a mixture of my work and my private interests and motivation. I will talk about different variables in trade and how we try to maximise trade, as well as why it is great fun to do things you think bring greater benefit to other people - things that can “make a difference”.

So join me in February at Södra Teatern in Stockholm. We have a long list of exciting speakers with new ideas.

Happy New Trade Year!

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