GREAT campaign
My second blog on trust (if you missed the first one you can find it here) concentrates on business relationships. Trust is at the heart of building successful business relationships and relationship building requires slightly different approaches for different cultures. …
"If you speak to a man in a language he understands it goes to his head. But if you speak to a man in his own language it goes to his heart" Nelson Mandela Building an international brand requires …
November 9-13; what a week it was! Nationally, we saw the launch of the new ‘Exporting is Great’ campaign, which has seen a host of mainstream TV and digital media messages capturing the excitement and opportunities of exporting. For us …
I have filled a car with crisps, hand delivered gin to a US network show's Green Room and hosted 18 whisky tastings. I've served alcoholic ginger beer at celebrity cricket games, Welsh cheese for Welsh business delegations and Scottish salmon …
If you ask any of the UKTI Regional Directors, they’ll say it’s ‘Export Week’ every week in the Regions. However, what was different about this one was the launch of the ‘Exporting is GREAT’ campaign. We gathered in Newcastle on …
Of the 5.4m businesses in the UK, 99 per cent are classed as SMEs and the majority of those are described as micro-businesses. Here in Yorkshire we boast more than 380,000 businesses and, like the rest of the UK, most …
British creatives have left their fingerprints on every world city – especially Hong Kong, where I’m based as UKTI’s Director of Trade & Investment. But why is British creativity so well-loved around the globe? I caught up with the …
Last week, UKTI and other government departments hosted the last of the GREAT Weeks in Milan as part of UK participation in World Expo 2015. GREAT Week Healthcare and Life Sciences attracted a total of 198 attendees and 27 …
UK Trade & Investment took a large business delegation to World Retail Congress in Rome, Italy as part of the Grown in Britain Global Business Programme. See highlights from the event here.
The British Embassy recently welcomed Her Majesty Queen Elizabeth II and HRH Prince Philip to Germany. The public interest in the visit was overwhelming with wide coverage of the event in the media, and a real buzz and excitement within …